by admin | Dec 13, 2015
McMinnville, Oregon’s Taste Mac campaign With funds from a new lodging tax, the McMinnville City Council approved a grant to the MDA (McMinnville Downtown Association) for a 2015 wine and culinary tourism marketing campaign. Creative Company was chosen to provide strategy, creative and implementation. The integrated campaign launched in...
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by admin | Dec 8, 2015
Creative Company leads launch of new brand Salem-based Prudential Real Estate Professionals transitioned to a new brand as a Berkshire Hathaway HomeServices affiliate in January 2015. Principal broker Byron Hendricks tapped Creative Company to build a bold introductory campaign working within the BHHS brand standards. Working with a chosen media budget,...
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by admin | Mar 16, 2012
Seek your own pot of gold It’s the time of year when all the mischievous little shoemakers are out in force. Every leprechaun has his own pot of gold hidden somewhere, buried in a secret place or set down at the end of a rainbow. If you want to...
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by admin | Dec 13, 2011
Happy branding to all! ‘Twas just a few minutes before presenting the new brand, The team was nervous and wringing their hands. The logos were printed and copied with care, In hopes that all departments soon would be there. The letterhead was printed; the cards were on hold, Lest...
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by admin | Nov 28, 2011
Jolly Ol’ Saint Nick is a master of brand optimization … (which is just one of the many reasons we, at Creative Company, love him). Not only are his iconic outfit and signature “Ho, ho, ho!” instantly recognizable, he has galvanized an army of brand evangelists in the form...
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by admin | Oct 20, 2011
Social media strategy: Keep it simple. Make it important. Get their attention. Look them in the eye. Speak clearly. Say it again. Snacks and pats are optional, but encouraged. An old dog with new tricks The foundations of social media are simple. They’re built on thousands of years of...
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