3 new buzz words for social media
In an interview with B2B Marketing Magazine, Antonio Lucio, CMO for Visa, discussed the ways in which his organization has radically modified its approach to marketing by thinking audience first and following three key principles of social media: 1) Sharing is the new giving; 2) Participation is the new... read more
Is your website dead?
Many websites are dead … as in lifeless, just lying there in rigor Dead to the audience you’re trying to reach. Lifeless and bland. Dull and boring. All about you and your company. A lifeless online brochure that squeaks “we we we we.” And impossible to find in the... read more
McMinnville, Oregon + Christchurch, New Zealand
Creative Company partners with New Zealand-based web company MCMINNVILLE, OR: Creative Company has formed a collaboration with New Zealand-based web company, hairyLemon, to offer a wider range of services to Creative Company clients, while also expanding hairyLemon’s U.S. presence. Creative Company expands web services with hairyLemon Creative Company, a... read more
Marketing Mistake 7: It Worked Before, it Should Work Now
The Marketing Mistake: Believing the marketing program you established five—or even ten—years ago will continue to drive inquiries and sales today. Fact: Not only have your audiences changed in the last five to ten years, but so has the world of communications. Effective marketing is directed at specific audiences,... read morePopular Articles
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